Switching From Mailchimp to Flodesk
Lifestyle
May 18, 2020

Switching From Mailchimp to Flodesk

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I am not a tech-savvy person, so e-mail marketing has always felt out of reach for me. Switching to Flodesk from Mailchimp has been one of the best decisions I have made for my business and how I market it! If you own a business, use e-mail marketing, or have wanted to start an e-mail list, Flodesk is the right choice!

After about a year of starting my business, I realized that I needed some help doing the techy things it takes to run a business and to stay relevant. Luckily for me, an Instagram friend of mine was starting her own business as a virtual assistant.

If you’re curious about having or being one, I have a whole blog post about my virtual assistant!

Andrea was an absolute lifeline for my business! As my virtual assistant, she was able to do all the things I did not know how to, or the desire to figure out. She handled blog posts, graphic design, and my e-mail list! It was heavenly.

Only one catch…

I was not learning how to do any of these things on my own. So, toward the end of 2019, I made the decision to learn to do all the things, meaning I was not going to need Andrea’s services anymore. It is ok, though, she had been working on her real estate license and is building a new career in that arena! (Sidebar…keep being a fan for people, even when they are not directly in your life anymore. There is room for all of us to win, and we need to be cheering each other on, even when seasons of life change!)

Before Andrea and i were done working together, I had sent her a link to Flodesk and asked her if she thought it would be a good switch. I had been using Mailchimp and it seemed so overwhelming to me…and, also, not pretty. She said she had been hearing good things about it and that it was an attractive platform to use! So, she helped me to get set up on Flodesk, including moving my different segments over, creating my new workflows, and re-linking all the things.

Remember, at this point, I was still very unfamiliar with how to do a lot of the techy parts of my business.

Part of wanting to learn to do things on my own, was that I did not want to rely on someone else’s schedule when I wanted something done. I am an instant gratification type of person, so I wanted to learn to do things so I can implement whenever the mood strikes!

First, I must admit that the main reason I felt the need to switch from Mailchimp, is that my e-mail list had been growing and I got bumped-up to the next billing level. Wait, what? Why was I getting punished financially for doing what we are supposed to do—build our e-mail list! Right now, if you sign-up with Flodesk, you will be locked into the same pricing for life! Better yet? Use my discount code that will make the savings even better, by cutting your monthly bill in half.

I know that savings are not the only things you are looking for in an e-mail marketing platform, so here are the other reasons I love Flodesk!

1. It is beautiful—and keeps getting better! With your monthly subscription, you will have access to all the pre-made templates that Flodesk offers. The templates are customizable, to allow for your personal branding and the needs of your business. I have also seen people creating their own templates using Canva—I am hoping to try this for myself at some point.

5 Reasons to Switch from Mailchimp to Flodesk from hprallandco.com | H. Prall & Co. Virtual Interior Design | Des Moines, Iowa

2. It is user-friendly! Again…I am not tech savvy, so I am so happy that I am able to use Flodesk to create professional-looking e-mails and newsletters! I am learning more every day, but there is always something new to figure out, in everything that I do. So, I feel relieved that Flodesk makes creating e-mails, segments, and workflows easy. I can always get more in-depth and go deeper into e-mail marketing, but as of right now, I can create beautiful e-mails to send to my e-mail list, as well as, figure it out enough, to create workflows, etc.

5 Reasons to Switch from Mailchimp to Flodesk from hprallandco.com | H. Prall & Co. Virtual Interior Design | Des Moines, Iowa

3. You can grow your e-mail list with no penalty. The goal of e-mail marketing is to be continually “growing your list”. I mean, that is the buzz phrase on every business podcast I listen to, after all, including the business gurus, Jenna Kutcher, rachel hollis, and amy porterfield. (sidebar: Jenna Kutcher has created templates for flodesk and anyone can use them!! with most e-mail marketing platforms, the more subscribers you have, the more you are going to pay. Flodesk is just one amount, though, no matter the number of subscribers you have, or continue to acquire. Bonus: if you sign up while it is still in beta testing mode, you will be locked-in for the life of your account at one low price! Double bonus: as a reminder, you will save 50% off your monthly subscription when you use my discount code. And that is also good for the life of your account. Eep! Can you see why I jumped right in?

5 Reasons to Switch from Mailchimp to Flodesk from hprallandco.com | H. Prall & Co. Virtual Interior Design | Des Moines, Iowa

4. The dashboard is easy to navigate. Designing e-mails, setting up segments, and creating workflows is easy and straight-forward using Flodesk’s dashboard. This is especially true if you are new to e-mail marketing or are learning all the technology things like I am.

5 Reasons to Switch from Mailchimp to Flodesk from hprallandco.com | H. Prall & Co. Virtual Interior Design | Des Moines, Iowa

5. The team members at Flodesk are so helpful!! I am part of a Facebook group designed just for Flodesk members. I have been able to ask all my questions there and get a quick response! The people behind Flodesk want it to be successful and are passionate about creating a user-friendly experience.

5 Reasons to Switch from Mailchimp to Flodesk from hprallandco.com | H. Prall & Co. Virtual Interior Design | Des Moines, Iowa

Alright, I have talked a lot about why I made the switch to Flodesk from Mailchimp, what it is like to use it, and why I like it. Are you ready to take action??

If you have been thinking about making the jump from your current e-mail marketing platform, or have been wanting to start e-mail marking, I believe that Flodesk is worth looking into, to see if it will be a good fit for your business. I know what it has done for me already and I have only been using it for a little over six months!

I cannot wait to see what the team at Flodesk will continue to work on updating, creating, and improving! It is a female-owned, designed, and led business, and I love that they are so passionate about giving small-business owners the tools for success—and the support to back it up!


If you have any questions about Flodesk and my experience, I would love to hear from you. Also, if you are interested in checking Flodesk out or getting started with your own account, I would love for you to use my discount code—with 50% off savings for the lifetime of your account! You might want to act fast, though, because this special will only be running while Flodesk is still in the beta testing stage.

If you have already made the switch to Flodesk, I would love to hear about your experience with it!

love-hilary
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